By M.T. Yogesh Kumar
A calendar is a system of organising days for social, religious, commercial or administrative purposes. This is done by giving names to periods of time, typically days, weeks, months and years. A calendar is also a physical record of such a system. Everyone looks into a calendar at one point of time or other or on a day-to-day basis and as such a beautifully designed calendar gathers viewer attention. That’s the reason why calendars are designed aesthetically so that they can grab eyeballs. Calendars are also tools to drive a powerful social message.
