Mysore/Mysuru: The Government of India, through the National Medicinal Plants Board (an organisation of the AYUSH Department), encourages cultivation of medicinal plants for production of genuine good quality raw drugs for the Ayurveda and herbal industry. Also, farmers earn additional income from their farmland and provide livelihood support for many.
One of the main constraints in cultivation of medicinal plants is the difficulty in finding proper buyers for the produce. Over the past years the Regional-cum-Facilitation Centre - Southern Region (RCFC-SR), which is one of the seven regional-cum-facilitation centres of the National Medicinal Plants Board, has been successfully connecting medicinal plants farmers with potential buyers in the Southern Region (covering Andhra Pradesh, Karnataka, Kerala, Tamil Nadu, Telangana, Puducherry, Lakshadweep and Andaman & Nicobar Islands).
