Mysuru: Over 1,500 students, who have completed their graduation and post-graduation attended a career guidance programme at Senate Hall here this morning. Titled “Graduation to Entrepreneurship,” the highlight of the programme was a lecture by M.C.V. Prasad agriculturist, rural entrepreneur and founder of Prakurthivanam Foundation at Madanapalle in Chittor of Andhra Pradesh.
Prasad’s farm — Prakurthi-vanam — has been running based on cow-based products. The farm is selling about Rs. 20 lakh worth of produce for the market and customers come from as far as Bengaluru to buy them. Prasad promotes organic farming methods without use of pesticides and chemical manures and use of indigenous seeds and cattle breeds. His aim is to promote the art of living close to and in harmony with nature.






