Key areas: Daily communication, event promotion, invitations, backdrops, Mysuru’s unique products
Mysore/Mysuru: Advancing the effort to boost Mysuru’s unique brand identity on the global stage, characterised by the emblematic logo with the tagline ‘Our Heritage, Your Destination,’ mascot ‘Gajju’ — an elephant adorned in Mysuru Peta and draped in traditional ‘panche’ or dhoti — the Tourism Department has urged Government offices, semi-Government agencies, aided institutions, organisations and the private sector to integrate them extensively into their daily communications.
